Adobe Premiere is coming to iOS later this month for free

Get ready, content creators! Adobe is making a massive move, bringing its acclaimed video editing software, Premiere, to the iPhone. And here’s the best part: it’s launching as a free app, putting powerful, professional-grade editing tools directly into your pocket.

Forget fiddly mobile editors. This isn’t a stripped-down version; it’s designed to empower creators. You’ll find a familiar multi-track timeline, allowing you to seamlessly splice footage, fine-tune edits down to individual frames, and stack unlimited layers of video, text, and audio, including voiceovers. Premiere for iOS will handle demanding 4K HDR footage with ease and even integrate Adobe Lightroom color presets to give your videos that polished, cinematic look. Plus, exporting to platforms like TikTok, YouTube Shorts, or Instagram is a breeze, with one-tap resizing for optimal viewing on any platform.

In a surprising departure from its usual subscription-based model, Adobe is offering these robust features completely free, with no ads or watermarks on your exports. Why the generosity? It’s likely a strategic move to compete with the growing number of free, user-friendly video editing apps, such as CapCut (owned by TikTok’s parent company) and Instagram’s own recently launched editor. Adobe is clearly aiming to capture a broader mobile creator market.

While the core experience is free, Adobe isn’t abandoning its monetization strategy entirely. For those looking to push their creative boundaries, the app will offer optional in-app purchases. You can buy generative AI credits to create custom sound effects, enhance speech quality, or access AI-generated assets powered by Adobe Firefly. Additionally, extra cloud storage will be available for purchase, explaining the listed $7.99 monthly or $69.99 yearly subscription options within the App Store.

Excited? You can pre-save the “Adobe Premiere: Video Editor” app on the App Store right now, with an anticipated release date of September 30th. And Android users, don’t feel left out – Adobe has confirmed that a Premiere app for Android is also currently in development!